Insights

Do facts change minds?

Changing other peoples’ minds is central to having influence in business, however in his new book Atomic Habits James Clear offers some new insight into this vexing challenge. He starts by referring to two notable minds which point in the same direction: J.K. Galbraith once wrote, “Faced with a choice …
Read more

What do we do if our audience does not answer our question?

In my recent webinar one of the participants, Rob asked an interesting question: when sitting on a board, what do you do if the business leaders consistently do not answer your questions? He mentioned that he and other board members were finding this to be a problem: when asked a …
Read more

How do we build trust with an audience that does not trust us?

In my recent webinar I asked for questions from the audience and Claudia asked about a great topic: trust. As she mentioned, if your audience doesn’t trust you, you will be lucky if they will open your email or meet with you, let alone respond in a helpful way to …
Read more

Do emotion and business communication mix?

I recently ran a webinar called Getting To The Point Without Being Blunt which included a Q&A time for the participants. One of the great questions that came out was about the use of emotion in business communication. Download this and the other five Q&As here, or read on. I …
Read more

Boards at risk of missing material issues thanks to poorly written papers

I went to a terrific lunch today hosted by Let’s Connect Women, where two senior directors shared valuable insights about life as a Board Director. Toward the end of the conversation someone asked how executives can help Board Members and the conversation rapidly turned toward board papers. It was fabulous …
Read more

If you can’t pitch your idea in 10 words or less Branson’s not interested

Now, that’s uncompromising. Having listened to 25,000 or more pitches, Richard Branson has a nose for what works and he says that if an entrepreneur can’t pitch their idea in 10 words or less he’s not investing. At Clarity College, we are a bit more generous than that: we think …
Read more

Can business communication be thought of as a science?

Many people think that fantastic communicators have unnatural gifts, an innate mastery of a dark art that is so hard to master that it must be with them from birth. You know who I mean, those who command a room or craft stunning prose that transports us to another place. …
Read more

Three ways to help your teams communicate better today

So, we’ve all been there, you write a paper for review and it goes through numerous rounds of edits and then comes back to you two days later riddled with track changes, comments and questions, often added by those who didn’t understand the purpose of the paper in the first …
Read more

Is Andy Groves right? Is writing more important than reading?

Like many, I have been impressed by the discipline that Jeff Bezos has instilled at Amazon, where important decisions are made after thorough discussion of tightly crafted six-page narratives. Bezos has been quoted as saying that Full sentences are harder to write. They have verbs. The paragraphs have topic sentences. …
Read more

Getting to the So What just got easier

This new book introduces seven most commonly used storyline patterns for business communication How often have you invested significant energy to prepare a piece of communication only to be confronted with this most uncomfortable question from your audience: “So what?” It’s one of the most uncomfortable questions in business. Your …
Read more