Going from good to great

Going from good to great

Jim Collins coined the term ‘from good to great’ with his seminal book of the same title, which I am sure you are familiar with.

This is a challenge many of my mid to senior leaders wrestle with as we lift the quality of thinking in their major communication.

Here are some thoughts that emerged from this morning’s coaching session that might help you too.

Focusing on the gaps in the story particularly where the value is not well-synthesised is a quick way to shift from good to great. Here are three gaps we identified in our example:

Good is readable, but typically summarises more than synthesises. Synthesis is where the gold lies. This is where we go from saying ‘this is what the data says’ to saying ‘this is what the data means’ in this context to this audience.

This is good news, as the AI tools can (so far at least) only summarise. They can’t put the data into context. More on that another time.

Good has a small number of top-line points. This means the story isn’t an Agatha Christie hunt for the information. It’s laid out so you can find it fairly easily.

Good leaves value on the table. The story we reworked today missed several key ingredients, but most importantly it didn’t surface the reasoning. It didn’t explain why the recommendation was the right one to implement.

Keep your eyes peeled for the ‘why’ in your communication. It is often lacking in examples that cross my desk.

I hope that helps. More soon.

Davina

PS – Do you write papers for senior leaders and Boards? If so, I’d love to hear about your key challenges. Click here to share them.



RELATED POSTS

PRESENTED BY DAVINA STANLEY

I love what I do.

I help senior leaders and their teams prepare high-quality papers and presentations in a fraction of the time.

This involves 'nailing' the message that will quickly engage decision makers in the required outcome.

I leverage 25+ years' experience including

  • learning structured thinking techniques at McKinsey in Hong Kong in the mid 1990s before coaching and training their teams globally as a freelancer for a further 15 years
  • being approved to teach the Pyramid Principle by Barbara Minto in 2009
  • helping CEOs, C-suite leaders and their reports deeply understand their stakeholder needs and communicate accordingly
  • seeing leaders cut the number of times they review major papers by ~30% and teams cut the amount of time they take to prepare major papers by ~20%*
  • watching senior meetings focus on substantive discussions and better decisions rather than trying to clarify the issue

My approach helps anyone who needs to engage senior leaders and Boards.

Recent clients include 7Eleven, KPMG, Mercer, Meta, Woolworths.

Learn more at www.clarityfirstprogram.com

 

(*) Numbers are based on 2023 client benchmarking results.

New Podcast – CUTTING THROUGH

New Podcast – CUTTING THROUGH

I am excited to announce that I have begun a podcast.

Cutting Through interviews experts who have done just that.

They have cut through with stakeholders who do not share their expertise to achieve material outcomes.

This could mean …

  • engaging a multi-disciplinary group such as a leadership team or a Board in a risk management, technology, human resources or another kind of issue
  • motivating your team or perhaps your peers about a major change to the way they need to work, or
  • communicating to deliver maximum value in another professional setting.

Each of these situations offers its unique set of challenges and an opportunity to learn lessons to apply to our own communication.

Episode 1 with Anthony Wilson of ABM Risk Management offers suggestions for engaging senior leaders in thinking about risk management as change management.

It's a thoroughly enjoyable conversation. Anthony shares decades of wisdom as a senior leader and advisor to some of Australia's largest organisations.

You can find Cutting Through on your favourite podcast player or here on my website.

I look forward to bringing this and more to you over the coming months.

I hope you enjoy the episodes as much as I am.

 

Kind Regards,

Davina

 

 

PRESENTED BY DAVINA STANLEY

I love what I do.

I help senior leaders and their teams prepare high-quality papers and presentations in a fraction of the time.

This involves 'nailing' the message that will quickly engage decision makers in the required outcome.

I leverage 25+ years' experience including

  • learning structured thinking techniques at McKinsey in Hong Kong in the mid 1990s before coaching and training their teams globally as a freelancer for a further 15 years
  • being approved to teach the Pyramid Principle by Barbara Minto in 2009
  • helping CEOs, C-suite leaders and their reports deeply understand their stakeholder needs and communicate accordingly
  • seeing leaders cut the number of times they review major papers by ~30% and teams cut the amount of time they take to prepare major papers by ~20%*
  • watching senior meetings focus on substantive discussions and better decisions rather than trying to clarify the issue

My approach helps anyone who needs to engage senior leaders and Boards.

Recent clients include 7Eleven, KPMG, Mercer, Meta, Woolworths.

Learn more at www.clarityfirstprogram.com

 

(*) Numbers are based on 2023 client benchmarking results.

A tip or a trick would not have fixed this

A tip or a trick would not have fixed this

Twice monthly at Clarity First hold live working sessions.

Participants join these to collaborate on real, live communication challenges.

This week's session was a ‘monster' which required advanced structuring and synthesis techniques to solve.

The challenges we faced reminded me why a ‘tip or a trick' won't help when faced with complex communication challenges. ‘Cracking' this one required at least five key ingredients:

  1. Familiarity with the business context and the project in question. We clarified this by brainstorming and asking questions
  2. A solid understanding of the stakeholder environment. We unpacked this using our 5 key ‘understand your audience' questions
  3. An agreed way to capture and structure our ideas in the shortest possible time, which focused around our storyline structures
  4. A powerful ability to synthesise a message out of complexity, which relied on our top down and bottom up thinking strategies
  5. Advanced understanding of how to ‘flip' storyline patterns and test them against first principles. We used these to draft an accurate and persuasive change request.


Do you also find it challenging to ‘wrestle' complex ideas into clear, high-quality communication?

If so, it's time to join Clarity First.

Doors open on 11 September and will close at 9pm AEST on 21 September.

Learn more about the program here or go straight here to register for your desired pathway.

  • Intensive – limited to 20 extra places (10 already taken)
  • Classic – learn at your own pace, unlimited places  
  • Foundation – get extra 1-1 help from me, 2 places only 


I hope to see you in the program.

Davina

Clarity First Registrations Now Open!


In Clarity First we introduce structured communication techniques to help you engage decision makers.

We go beyond platitudes like “keep it short” and “give me less detail” to teach you how to turn your information into high-quality insights.

Here are some resources to help you learn more about the program:

We offer three learning pathways to choose from

Intensive – for those who want structure and focus so they can move through the material and build their skills in 3 months. Includes 6 interactive workshops + online pre-work + copy of The So What Strategy + access to small group coaching. 30 places max. 12 already taken.

Classic – for those who want to learn in their own time and enjoy small-group coaching. Join on monthly or yearly subscriptions.

Foundation – for those who want more. Enjoy everything in the Intensive as well as the Classic pathways + 4 x speed coaching sessions + 6 x email feedback on your own work. 2 places only available.

>> Download the latest brochure here.

Get your ‘Pitch your boss' kit here


If you want your manager to invest in your development, you need to do your homework before you have the conversation.

Your manager will want to know exactly why this is the right program for you and how it will help the team and the organisation.

We have provided a brochure, a draft script and some steps to follow to help you prepare for your conversation.

>> Download the latest ‘kit' here.


See what others say here

A number of program members have shared their experience of Clarity First – warts and all.

Click here to see what they say.

PRESENTED BY DAVINA STANLEY

I love what I do.

I help senior leaders and their teams prepare high-quality papers and presentations in a fraction of the time.

This involves 'nailing' the message that will quickly engage decision makers in the required outcome.

I leverage 25+ years' experience including

  • learning structured thinking techniques at McKinsey in Hong Kong in the mid 1990s before coaching and training their teams globally as a freelancer for a further 15 years
  • being approved to teach the Pyramid Principle by Barbara Minto in 2009
  • helping CEOs, C-suite leaders and their reports deeply understand their stakeholder needs and communicate accordingly
  • seeing leaders cut the number of times they review major papers by ~30% and teams cut the amount of time they take to prepare major papers by ~20%*
  • watching senior meetings focus on substantive discussions and better decisions rather than trying to clarify the issue

My approach helps anyone who needs to engage senior leaders and Boards.

Recent clients include 7Eleven, KPMG, Mercer, Meta, Woolworths.

Learn more at www.clarityfirstprogram.com

 

(*) Numbers are based on 2023 client benchmarking results.

An idea to help you structure your communication

An idea to help you structure your communication

This week I reviewed a ‘boat load' of client communication to provide feedback.

A common theme emerged, which you may find familiar?

Just because communication includes well-formed sentences organised tidily into categories doesn't mean it cuts the mustard.

And, the categories can be the problem.


A category is not a message

A list of categories is not a ‘story structure'


To see an example and get some more ideas to help you with your communication, watch this recent workshop I ran.

>> Click here to watch.

I hope that helps. More next week.

Kind regards,
Davina

Clarity First Intensive starts late September


In Clarity First we introduce structured communication techniques to help you engage decision makers.

We go beyond platitudes like “keep it short” and “give me less detail” to teach you how to turn your information into high-quality insights.

Here are some resources to help you learn more about the program:

We offer three learning pathways to choose from

Intensive – for those who want structure and focus so they can move through the material and build their skills in 3 months. Includes 6 interactive workshops + online pre-work + copy of The So What Strategy + access to small group coaching. 30 places max. 12 already taken.

Classic – for those who want to learn in their own time and enjoy small-group coaching. Join on monthly or yearly subscriptions.

Foundation – for those who want more. Enjoy everything in the Intensive as well as the Classic pathways + 4 x speed coaching sessions + 6 x email feedback on your own work. 2 places only available.

>> Download the latest brochure here.

Get your ‘Pitch your boss' kit here


If you want your manager to invest in your development, you need to do your homework before you have the conversation.

Your manager will want to know exactly why this is the right program for you and how it will help the team and the organisation.

We have provided a brochure, a draft script and some steps to follow to help you prepare for your conversation.

>> Download the latest ‘kit' here.


See what others say here

A number of program members have shared their experience of Clarity First – warts and all.

Click here to see what they say.

PRESENTED BY DAVINA STANLEY

I love what I do.

I help senior leaders and their teams prepare high-quality papers and presentations in a fraction of the time.

This involves 'nailing' the message that will quickly engage decision makers in the required outcome.

I leverage 25+ years' experience including

  • learning structured thinking techniques at McKinsey in Hong Kong in the mid 1990s before coaching and training their teams globally as a freelancer for a further 15 years
  • being approved to teach the Pyramid Principle by Barbara Minto in 2009
  • helping CEOs, C-suite leaders and their reports deeply understand their stakeholder needs and communicate accordingly
  • seeing leaders cut the number of times they review major papers by ~30% and teams cut the amount of time they take to prepare major papers by ~20%*
  • watching senior meetings focus on substantive discussions and better decisions rather than trying to clarify the issue

My approach helps anyone who needs to engage senior leaders and Boards.

Recent clients include 7Eleven, KPMG, Mercer, Meta, Woolworths.

Learn more at www.clarityfirstprogram.com

 

(*) Numbers are based on 2023 client benchmarking results.

Why length doesn’t matter

Why length doesn’t matter

Do you often wish other people's communication was shorter?

Or, perhaps you are asked to shorten yours?

This is a common request that I think is misguided.

Let me explain why.

Stakeholders don't ask you to make your communication shorter because it's hard to read. They ask because it is too hard to read.

So, when you use ‘TLDR' … which for those of you who aren't familiar with this term means ‘To Long, Didn't Read', try this one instead:

THDR – Too Hard, Didn't Read

To see an example and get some more ideas to help you with your communication, watch this recent workshop I ran.

>> Click here to watch

I hope that helps.

Davina

 

PRESENTED BY DAVINA STANLEY

I love what I do.

I help senior leaders and their teams prepare high-quality papers and presentations in a fraction of the time.

This involves 'nailing' the message that will quickly engage decision makers in the required outcome.

I leverage 25+ years' experience including

  • learning structured thinking techniques at McKinsey in Hong Kong in the mid 1990s before coaching and training their teams globally as a freelancer for a further 15 years
  • being approved to teach the Pyramid Principle by Barbara Minto in 2009
  • helping CEOs, C-suite leaders and their reports deeply understand their stakeholder needs and communicate accordingly
  • seeing leaders cut the number of times they review major papers by ~30% and teams cut the amount of time they take to prepare major papers by ~20%*
  • watching senior meetings focus on substantive discussions and better decisions rather than trying to clarify the issue

My approach helps anyone who needs to engage senior leaders and Boards.

Recent clients include 7Eleven, KPMG, Mercer, Meta, Woolworths.

Learn more at www.clarityfirstprogram.com

 

(*) Numbers are based on 2023 client benchmarking results.

3 ideas for cutting the time it takes to prepare your communication

3 ideas for cutting the time it takes to prepare your communication

As I was packing my bags to return to Sydney I realised there was a parallel between my packing process and communicating.

Really?

Read on or skip to the three ideas at the bottom for the ‘TLDR'.

Packing for the return trip was vastly easier than when we left for our one month away.

On the way out it was quite an effort.

I wasn't sure what the weather would be like: the forecast kept changing for the Pacific North West, so it seemed smart to be ready for anything.

I also wasn't sure exactly what we would be doing. Did I need mainly casual clothes, or to factor in some smarter nights out? How much hiking would we do? Not sure.

I was also in a rush as I left it late to pack.

The answer was to think carefully – and quickly – about multi-purposing and coordinating each item.

This meant items went in and out of the bag, and quite a few things were added at the last minute.

This made for a full looking bag that wasn't as organised as it could have been.

The reason it was easier to pack for the return was that there was no more thinking to do.

I knew exactly what to pack.

Unsurprisingly, the bag is neater and looks less ‘stuffed' too.

But … what on earth does this have to do with preparing communication?

We encourage clients to separate thinking from writing and ‘PowerPoint-ing' to ensure the end communication works.

This way, the ideas in the final communication aren't ‘thrown in' anywhere, the story isn't overstuffed with excess baggage with the overall message being muddled.

When the thinking is done, it's super easy to ‘pack' ideas into a well-synthesised, logical and engaging piece of communication.

To that end, here are three ideas to help you nail your thinking so it is super fast to prepare a high-quality document.


  1. Consider your first draft (possibly several) to be written for yourself, not your audience.
  2. Commit to containing the high-level messaging to a single page before you prepare any final documents.
  3. Socialise that one-pager with peers and key stakeholders before you prepare your document.


That's right … nail the messaging before you open the Board paper template, PowerPoint … or whatever medium you are using.

I hope that helps. More next week.

 

Davina

PRESENTED BY DAVINA STANLEY

I love what I do.

I help senior leaders and their teams prepare high-quality papers and presentations in a fraction of the time.

This involves 'nailing' the message that will quickly engage decision makers in the required outcome.

I leverage 25+ years' experience including

  • learning structured thinking techniques at McKinsey in Hong Kong in the mid 1990s before coaching and training their teams globally as a freelancer for a further 15 years
  • being approved to teach the Pyramid Principle by Barbara Minto in 2009
  • helping CEOs, C-suite leaders and their reports deeply understand their stakeholder needs and communicate accordingly
  • seeing leaders cut the number of times they review major papers by ~30% and teams cut the amount of time they take to prepare major papers by ~20%*
  • watching senior meetings focus on substantive discussions and better decisions rather than trying to clarify the issue

My approach helps anyone who needs to engage senior leaders and Boards.

Recent clients include 7Eleven, KPMG, Mercer, Meta, Woolworths.

Learn more at www.clarityfirstprogram.com

 

(*) Numbers are based on 2023 client benchmarking results.

Why thinking and writing don’t mix

Why thinking and writing don’t mix

I was reminded this week of why thinking and writing don't mix if you want to deliver impact at work.

It's great if you want to keep a journal, write a novel or perhaps some poetry.

But, bear with me.

I do believe writing helps us clarify our thinking.

But I also think writing to think inside a doc or a deck makes for poor business communication.

Communication quality is further reduced by socializing your document with others.


Let me offer three reasons why I believe ‘thinking' into a document leads to cluttered communication that takes far too long to deliver value.

Clarity of messaging is compromised as we seek useful input from others. In today's busy world, messaging must jump off the page the minute someone opens an email, paper or PowerPoint.

Asking stakeholders to review lengthy docs or decks leads to a mess of track changes that focus on the minutiae rather than the substance.

Quality of insight is hard to coalesce into a cohesive argument. If you draft your ideas inside an email, a doc or a deck you will naturally wander all over the place. Your thinking will evolve some here, some there as ideas form. The structure of your story and the quality of your messaging will wander likewise.

Velocity is nearly impossible. By velocity I mean the speed with which you can create your communication, with which your audience can digest it and then make a decision. When my clients skip using a one-page storyline they frequently see at least three problems. They see extensive rework, delayed decisions and lots of last minute scrambling to ‘fix' their docs and decks.

As one CEO said to me recently:

“We chose to introduce your storylining method as it offered a system we could replicate across the business.”
“Iterating 16 times around a Board paper just doesn't make business sense.”
Now I receive a stack of one-pagers and spend 15 minutes reviewing each one before offering substantive feedback to the team.”
“The team then uses this to finesse their messaging before they quickly prepare their documents.”
“Our Board and SLT papers have improved out of sight”.



I hope that helps.

Warmly,
Davina

PRESENTED BY DAVINA STANLEY

I love what I do.

I help senior leaders and their teams prepare high-quality papers and presentations in a fraction of the time.

This involves 'nailing' the message that will quickly engage decision makers in the required outcome.

I leverage 25+ years' experience including

  • learning structured thinking techniques at McKinsey in Hong Kong in the mid 1990s before coaching and training their teams globally as a freelancer for a further 15 years
  • being approved to teach the Pyramid Principle by Barbara Minto in 2009
  • helping CEOs, C-suite leaders and their reports deeply understand their stakeholder needs and communicate accordingly
  • seeing leaders cut the number of times they review major papers by ~30% and teams cut the amount of time they take to prepare major papers by ~20%*
  • watching senior meetings focus on substantive discussions and better decisions rather than trying to clarify the issue

My approach helps anyone who needs to engage senior leaders and Boards.

Recent clients include 7Eleven, KPMG, Mercer, Meta, Woolworths.

Learn more at www.clarityfirstprogram.com

 

(*) Numbers are based on 2023 client benchmarking results.

4 ways to know if your message is powerful

4 ways to know if your message is powerful

We talk a lot about the clarity of communication. To me that means how easy it is for a person in our audience to grasp what we are saying.

This is, I suggest, only ground level for powerful business communication.​

The next level is to deliver a high-quality message. By my way of thinking this is a message that is not just clear, but which delivers significant value.

In most situations this requires a good degree of synthesis, and I thought sharing four key questions we ask might help you assess the quality of your own communication.

To test the quality of our messaging, we ask ourselves what level of message we have used.

  1. Level 1 – Is this a piece of data? A piece of data is a fact. For example, '10 widgets'. This is not a message, but rather a stand alone piece of information.
  2. Level 2 – Is this a topic? A topic is a category, eg ‘Options'. This explains what you are discussing, but not what you are saying. On its own, it is not a quality message.
  3. Level 3 – Is this a summary? A summary is useful when explaining what you found in some analysis. For example: “We sold 10 widgets more last week than we have sold over the past year”. It is an observation and tells you what your data set ‘says'.
  4. Level 4 – Is this a powerful message? A powerful message delivers the most value of any. It synthesises, which means it draws an inference from the information and says what it means. It involves taking a risk and is where the value lies.

I encourage you to review the three most recent pieces of communication you have prepared and assess what level your communication was at.

If you find very few level 4 messages ask yourself why and see if you can level them up in your next piece.

I hope that helps and look forward to bringing you more next week.

Davina

 

PRESENTED BY DAVINA STANLEY

I love what I do.

I help senior leaders and their teams prepare high-quality papers and presentations in a fraction of the time.

This involves 'nailing' the message that will quickly engage decision makers in the required outcome.

I leverage 25+ years' experience including

  • learning structured thinking techniques at McKinsey in Hong Kong in the mid 1990s before coaching and training their teams globally as a freelancer for a further 15 years
  • being approved to teach the Pyramid Principle by Barbara Minto in 2009
  • helping CEOs, C-suite leaders and their reports deeply understand their stakeholder needs and communicate accordingly
  • seeing leaders cut the number of times they review major papers by ~30% and teams cut the amount of time they take to prepare major papers by ~20%*
  • watching senior meetings focus on substantive discussions and better decisions rather than trying to clarify the issue

My approach helps anyone who needs to engage senior leaders and Boards.

Recent clients include 7Eleven, KPMG, Mercer, Meta, Woolworths.

Learn more at www.clarityfirstprogram.com

 

(*) Numbers are based on 2023 client benchmarking results.

What to do with ‘pros and cons’?

What to do with ‘pros and cons’?

 I had a fabulous question this week: where do we fit ‘pros' and ‘cons' in our storyline?

That is a ‘ripper' of a question.

My answer is this: lists of pros and cons don't belong in your communication, they help you think through that message. 

Let me explain.

If we provide lists of pros and cons for an idea, we are providing information rather than insight. This matters, because in taking this approach we

  • Ask our audience to do the thinking work for us
  • Risk that they will misinterpret our analysis and draw unhelpful conclusions
  • Let ourselves down by not adding as much value as we could

If, instead, we do the thinking for our audience, we will deliver insights that emerge from our own analysis of the pros and cons list.

Although more intellectually challenging, this is better for us and our audience. We know more about the area than they do and we don't miss the opportunity to share our value add.

If your audience is explicitly asking for pros and cons lists, pop them in the appendix. Focus your main communication around your interpretation of that list.

Hopefully next time they won't ask for the list, but rather for your insights.

I hope that helps.

Kind regards,
Davina

PRESENTED BY DAVINA STANLEY

I love what I do.

I help senior leaders and their teams prepare high-quality papers and presentations in a fraction of the time.

This involves 'nailing' the message that will quickly engage decision makers in the required outcome.

I leverage 25+ years' experience including

  • learning structured thinking techniques at McKinsey in Hong Kong in the mid 1990s before coaching and training their teams globally as a freelancer for a further 15 years
  • being approved to teach the Pyramid Principle by Barbara Minto in 2009
  • helping CEOs, C-suite leaders and their reports deeply understand their stakeholder needs and communicate accordingly
  • seeing leaders cut the number of times they review major papers by ~30% and teams cut the amount of time they take to prepare major papers by ~20%*
  • watching senior meetings focus on substantive discussions and better decisions rather than trying to clarify the issue

My approach helps anyone who needs to engage senior leaders and Boards.

Recent clients include 7Eleven, KPMG, Mercer, Meta, Woolworths.

Learn more at www.clarityfirstprogram.com

 

(*) Numbers are based on 2023 client benchmarking results.

How do we storyline when not making a recommendation?

How do we storyline when not making a recommendation?

Have you ever wondered whether a storyline is the right tool to use when you are not providing a recommendation?

Perhaps you have been asked to undertake some analysis or are concerned that your audience may not want you to be too assertive or direct?

If so, you may enjoy some insights from this week's coaching discussions which conveniently follow on from last week's focus on communicating details.

When delivering analytical findings, particularly to a sensitive audience, summarise your findings rather than synthesising or recounting your analytical process.

Provide a summary answer rather than a true synthesis. The examples below illustrate how to offer a summary rather than a synthesis:

  • Level 1 focuses on ‘what' you found or what needs to be done by illustrating ‘what we found', or ‘what we need you to do'.
  • Level 2 offers the implication of those things by placing them in a context. In these examples we are either offering a comparison to other options or explaining how these actions will help.

Avoid describing what you did to deliver your findings, but rather focus on what you found.

This played out perfectly this week when a data analyst in a pricing team for an energy company needed to backtest the pricing model. His goal was to assess whether the model was accurately reflecting the market by checking actual versus predicted market pricing over the past quarter.

The temptation was to explain the steps he took to confirm that the model was accurate rather than explaining that it has proven to be accurate this past quarter because it ‘ticked all the boxes'.

Listing all the steps he took required the audience to work through his analytical process rather than focus on the outcome.

This is a common challenge I see at play among analysts, which could also play out if you were trying to navigate cultural sensitivities about being too forward.

Allow your audience to make the decision if you are concerned about cultural sensitivities around assertiveness.

When I was based in Asia, particularly in Hong Kong helping consultants communicate with mainland Chinese clients, we had to be very careful about how we couched our messaging.

Our advice was not going to be welcome if we were too assertive, and we needed to respect a specific cultural need for leaders to be seen to make their own decisions.

The role of consultants in these contexts is different than in more direct, Western environments so we tailored our approach accordingly.

The example on the left of our value ladder is more useful in this context, with level one being pretty clear that ‘Black' is the way to go without going as far as saying that. Some interpretation is still required by the decision maker, which allows them room to ‘make the decision'.

This approach can be used more broadly when making a recommendation without being seen to recommend.

I hope that helps. More next week!

Kind regards,
Davina

PS – please note that in the example to the right you will see we jump from ‘four things to do' to ‘two ways to help'. This is because in the actual example we grouped the four into two parts as we elevated up the storyline hierarchy.

5 Business Communication Traps and how to avoid them

Complexity is at the heart of the challenge when communicating at work.

In this workshop I address five of the common traps that make it difficult for us to engage others in complex ideas and offer ideas on how to solve them.

    Click the play button below to learn more and here to download the handout and here for more program information and here for information for your manager.

     

    Communicate with Clarity and Confidence

    CHOOSE THE LEARNING PATHWAY THAT SUITS YOU BEST … 

    1 – INTENSIVE – For those who want me to guide their learning journey. Complete online modules in own time and join 6 x highly interactive 90-minute workshops to practice and master the approach. Starts 22 September 2022, 8am AEST. 

    2 – CLASSIC – A self-directed blended learning program supported by regular live working sessions. During the working sessions we close the gap between knowing and doing. We address specific questions, build communication together ‘live', rework examples and more.  

    3 – FOUNDATION – Access everything from the Classic and Intensive Pathways as well as 1-1 coaching and document feedback.

    REGISTRATIONS  OPEN 5 FEBRUARY 2023

    Hi Davina
    I did your course last year. I found it extremely userful and continue to use the So What framework. I find it's a bullet-proof method for communicating anything!
    I am now in a new role and Execs hae noticed a difference in how I communicate ideas – that they are clear, succinct and actionable, thanks to you!
    I am softlly pushing to my manager (the COO) that we should get the execs and leads of the business to take your course so we can uplift the quality of our communication and way of thinking. He is interested to hear from you.
    Let's arrange a time for a call.
    Regards,
    Bianca

    Product Manager, Sydney, Australia

    Hi Davina
    It’s s funny to listen to myself 🙂
    Perfectly happy for you to use however you would like.
    FYI – I also got an award for my great work today.  Nothing big but still, the recognition was nice.  I feel like much of it was thanks to the work I’ve done with you!
    Thanks for creating such a great program.
    See you next week!
    Cerise
    PS You can go here to hear Cerise's story along with that from several other program participants
    Cerise

    Program Manager, Sydney, Australia

    This was the best course I have done. I was always confident in my reasoning but not as confident with presenting it, particularly to audiences that were not on my wavelength.

    Davina has shown me how to organise my high level messages which gets me a better response from my audiences.

    In fact, when I used the approach to present to the sales team last week half of them came up to me individually afterwards to compliment me on my presentation. That has never happened before!

    Bojana

    Customer Experience Advisor, Sydney, Australia

     

    Clarity First was incredibly useful for me as it has provided a framework through which I am able to structure my initial thoughts quickly and easily.

    I have always been OK at delivering communications, but the tools Davina has taught me will not only make the communications clearer and more concise but the time taken to get to the end point has reduced greatly.

    I recommend the course to anyone who wants to make existing skills even better or for those that want to create the foundations for great communication.

    Michaela Flanagan

    GM Performance and Strategy, Insurance Industry

    Keywords: Art and Science of communicating complex ideas, workshop, free

    How do we know when we are fooling ourselves?

    How do we know when we are fooling ourselves?

    It might shock you to know that our brains are quirky and more like Homer Simpson's than we realise.

    In Thinking Fast and Thinking Slow, Daniel Kahneman describes how we lie to ourselves just like Homer does.

    He suggests that we make up stories in our minds and then against all evidence, defend them tooth and nail.

    Understanding why we do this is the key to discovering truth and making wiser decisions.

    In this piece I lay out the overview of his argument and illustrate through a business example.

     His argument leans heavily on an evolutionary bug in our brains that critical thinking strategies can resolve

    He suggests there’s a bug in the evolutionary code that makes up our brains.  Apparently, we have a hard time distinguishing between when cause and effect is clear, such as checking for traffic before crossing a busy street, and when it’s not, as in the case of many business decisions.

    We don’t like not knowing. We also love a story.

    Just like with Homer did in this short clip, our minds create plausible stories to fill in the gaps in other people's stories to construct our own cause and effect relationships.

    The trick is to have some critical thinking strategies to help us evaluate other people's stories and our own. To help us avoid telling stories that are convincing and wrong.

    We need to think about how these stories are created, whether they’re right, or how they persist. A useful ‘tell' is when we find ourselves uncomfortable and unable to articulate our reasoning.

     A real life example brings his argument to life in an uncomfortably familiar way

    Imagine a meeting where we are discussing how a project should continue, not unlike any meeting you have this week to figure out what happened and what decisions your organization needs to make next.

    You start the meeting by saying “The transformation project has again made little progress against its KPIs this month. Here’s what we’re going to do in response.”

    But one person in the meeting, John, another project manager, asks you to explain the situation.

    You volunteer what you know.
    “After again failing to deliver on their KPIs, we recommend replacing the project leader with someone from outside the organisation who has a proven track record with transformation programs. The delays are no longer sustainable.”
    And you quickly launch into the best way to find a replacement team leader.

    Mary, however, tells herself a different story, because just last week her friend, the project leader, described the difficulty her team was having with two influential leaders who were actively against the transformation program.
    The story she tells herself is that the project leader probably needs extra support from the CEO and potentially also the Board.

    So, she asks you, “What makes you think a new project leader would be more successful?”

    The answer is obvious to you.
    You feel your heart rate start to rise.
    Frustration sets in.

    You tell yourself that Mary is an idiot. This is so obvious. The project is falling further behind. Again. The leader is not getting traction. And we need to put in place something to get the transformation moving now. You think to yourself that she’s slowing the group down and we need to act now.

    What else is happening?

    It’s likely you looked at the evidence again and couldn’t really explain how you drew your conclusion.

    Rather than have an honest conversation about the story you told yourself and the story Mary is telling herself, the meeting gets tense and goes nowhere.

    Neither of you has a complete picture or a logically constructed case. You are both running on intuition.

    The next time you catch someone asking you about your story and you can’t explain it in a falsifiable way, pause, hit reset and test the rigour of your story.

    What you really care about is finding the truth, even if that means the story you told yourself is wrong.

    Why am I sharing this story with you?

    In Clarity First we teach people 10 specific questions to ask when evaluating our communication that helps us to see whether our ideas ‘stack up'.

    These are incredibly powerful and help you ‘step back' from your own ideas to evaluate them critically.

    Take a look at the Clarity First Program to learn more.

    We help you communicate so your complex ideas get the traction they deserve.

     

     

    Keywords: #critical thinking #decision making #kahneman

     

    Why writers need to educate readers on how to read their communication

    Why writers need to educate readers on how to read their communication

    The Minto Pyramid Principle is a widely lauded approach for preparing clearer business reports.

    Developed by a McKinsey & Company team led by Barbara Minto in the 1960s, ‘pyramid’ helps people use logic and structure to organise their ideas into a logical and coherent reader-focused argument.

    At Clarity First we love this approach.

    It enables us to think top down, draw out insights quickly and communicate complex ideas clearly.

    However, despite much evidence from our own work and its popularity across consulting and business strategy teams in particular, very little formal research has been undertaken into its actual effectiveness.

    Perhaps it was enough to say “It’s McKinsey: It’s good”.

    However, Dr Louise Cornelis (another ex-McKinsey communication specialist) recently changed this when working with a series of Masters’ students at Groningen University in Holland.

    She undertook a qualitative study to understand whether preparing a business report using a ‘top-down, reader-focused pyramid structure’ was actually helpful to the reader.

    Dr Cornelis’ findings demonstrate some irony.

    Writers and readers don’t always agree on what is ‘reader-focused’ unless the writer first educates the reader about what ‘reader-focused’ actually means.

    Here is why that seems to be true.

    #1 – Audiences are hard wired into their old habits

    It seems that our readers are hard-wired into what they expect and can be confused by a new way of doing things unless it is explained to them.

    In the case of business reports, many people are accustomed to receiving reports written with titles such as ‘Executive Summary’, ‘Background’, ‘Issues’ and a ‘Conclusion’ at the end and are quite lost when these are absent.

    They can be confused by Pyramid reports that ignore these section titles, preferring to instead have customized titles that reflect the content of the report: a bit like newspaper headlines.

    #2 – Consultants and others using the approach often forget to explain how their approach works

    When, however, the approach is explained they not only like the Pyramid Principle approach much better, but can read the documents significantly more quickly.

    Readers who were provided with a short description of the structure before reading the documents were able to grasp the main message from a document almost five times faster than those with no preparatory explanation.

    Dr Cornelis found that people very much appreciated the Pyramid Principle report-writing approach but only when they understood what it was trying to do.

    So the next time have a good idea: remember to ensure your significant others understand the benefit, even when the idea is specifically for the them.

     

     

    Keywords: design your strategy, develop your storyline, research

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    Louise Cornelis is a communication consultant based in Rotterdam. Louise specialises in helping her clients use structure and logic to communicate clearly, having learned her craft at McKinsey & Company and honed it by working with a wide range of clients since.

    She particularly enjoys grappling with complex challenges that relate to helping others not only communicate clearly, but want to do so. The Clarity First team very much enjoys thinking about these challenges in collaboration with Louise.